China Strengthens Its Position As A Major Market For Europe’s Plastics And Rubber Machinery Industry
China Strengthens Its Position As A Major Market For Europe’s Plastics And Rubber Machinery Industry
- China still second most important market for plastics and rubber machines from Europe
- CHINAPLAS as a key platform for technology leadership and competitiveness
- Innovation focus: efficiency, digitalisation, recycling and circular solutions
- Dialogue and knowledge transfer at The Power of Plastics conference
Despite a challenging global market environment, China remained the second most important export destination for European plastics and rubber machinery in 2024. Even with a 20 percent year-on-year decline in exports to €2.9 billion, China continues to play a central role for European manufacturers—both as a major sales market and as an increasingly strong global competitor.
European suppliers retained a solid position in the Chinese market. Germany and Italy together accounted for 43 percent of all shipments of plastics and rubber machinery to China in 2024, underlining Europe’s technological relevance and long-standing customer relationships in the region. Only Japan ranked between the two countries in terms of market position.
Against this backdrop, CHINAPLAS in Shanghai once again serves as a strategic focal point for the industry. As the leading plastics trade fair in Asia, it is the most important international platform in China for presenting technological excellence, innovation capability, and competitiveness. For European machinery manufacturers, a visible and strong presence at CHINAPLAS is essential to defend and expand market share in a highly competitive environment.
China: market and competitor at the same time
China’s plastics processing industry continues to evolve rapidly across packaging, consumer goods, construction, mobility, electronics, and healthcare. Substantial domestic investments, combined with rising technological sophistication, are intensifying competition— both within China and on global export markets.
For European companies, this dual role of China requires a clear positioning. Success increasingly depends on providing high-performance machinery, energy- and material-efficient solutions, and reliable process technologies that support consistent quality, productivity, and sustainability—areas where European manufacturers traditionally excel.
Technology focus at CHINAPLAS
CHINAPLAS reflects the investment priorities of processors and brand owners in China and the wider Asian region. Key topics include:
- Efficiency and productivity: High-performance injection moulding machines, extrusion lines, and automated systems designed to reduce energy and material consumption
- Digitalisation and smart manufacturing: Process monitoring, intelligent control systems, data integration, and predictive maintenance
- Recycling and circular economy: Advanced solutions for mechanical recycling, material handling, and compounding, supporting higher recyclate quality and closed-loop applications
- High-value applications: Machinery for demanding end-use sectors such as medical technology, lightweight construction, and functional packaging
European exhibitors use the show to demonstrate complete system solutions, combining machinery, automation, digital tools, and process know-how.
The Power of Plastics Conference
Complementing the exhibition, the conference The Power of Plastics, held during the first three days of CHINAPLAS, provides a dedicated platform for in-depth technical exchange. Organised jointly by VDMA and Adsale, the organiser of CHINAPLAS, the conference continues key topics driven by VDMA member companies at the K-Show in October 2025. Sessions focus on plastics recycling, the processing of recyclates, and the opportunities arising from digitalisation and artificial intelligence in plastics processing. By linking technology, regulation, and real-world implementation, the conference underlines the industry’s commitment to innovation, efficiency, and circular solutions in a rapidly changing global market.
CHINAPLAS as a strategic platform
In a global exhibition landscape that is becoming increasingly crowded, CHINAPLAS stands out as an industry anchor event for the Asian market. It brings together processors, brand owners, material suppliers, and machinery manufacturers at scale and with strong technical depth.
For European plastics and rubber machinery makers, CHINAPLAS is not merely a regional fair—it is a strategic instrument for maintaining visibility, engaging with existing customers, and establishing new partnerships in a market that remains indispensable despite cyclical fluctuations.
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